heavy & duty · Sun Belt
Booking & Missed-Call Recovery for Reefer Repair
Redline Revenue installs the full system for reefer shops — tracked phone, missed-call text-back, online booking with vertical-specific intake, deposits, SMS reminders, and Google review automation. $397/mo flat. One carrier x4 evaporator coil covers it.
Quick Answer
Reefer shops need a booking system because refrigerated trailer down on a friday afternoon = $40k of perishables at risk and you missed the call. Redline Revenue installs the full intake stack — missed-call text-back, online booking with vertical-specific fields, deposits, SMS reminders, and Google review automation — for $397/mo flat. $900–$4,000 avg tickets mean one captured job covers Defense by itself.
The Math
$900–$4,000 avg ticket × 1 job covers $397/mo.
Every job past that is pure upside. Refrigerated trailer down on a Friday afternoon = $40K of perishables at risk and you missed the call.
$2,800
Carrier X4 evaporator coil
$4,500
Thermo King SB-230 unit rebuild
$1,600
TK APU compressor + controller
$400
Reefer trailer pre-cool diagnostic
What You Get
The full system, tuned for reefer shops
When a reefer drivers at truck stops with active loads calls during a job, they get a text inside 60 seconds. When they pick a slot, they pay a deposit. Reminders fire. Reviews happen. You don't touch the phone unless you want to.
Custom-Coded Website
Built around your specialty — real schema, real trade vocabulary, your actual service list. Not a Lato-template auto repair site.
Booking Calendar & Quote Request Form
Customers pick a time, describe the job, and upload photos. Vertical-specific intake fields capture exactly what you need before you roll a truck.
Missed Call Text-Back
When you can't answer, an auto-SMS fires inside 11 seconds. The lead doesn't have time to call the next shop.
Automated SMS Reminders
Confirmation, 24-hour, and 2-hour reminders. Deposits at booking. No-show rate drops from 23% to under 4%.
Webchat + Tracked Phone
Chat bubble routes to your phone as SMS. Tracked phone number tells you which ad dollar booked which job.
Smart Review Routing
Happy customers go to Google for a public review. Unhappy ones route to a private feedback form. Your star rating compounds without public damage.
Why reefer shops need a booking system
Reefer work is the most time-sensitive vertical in commercial repair. A trailer hauling produce, pharmaceuticals, or frozen protein down 5 degrees from setpoint loses the entire load on a long haul. A driver pulling into a TA truck stop at 4 p.m. with a TK fault code is going to call every shop within 50 miles in the next 20 minutes. The shop that responds with a quote-request form (unit number, fault code, current cargo temp) inside 5 minutes books the work. Everyone else gets a voicemail box full of dead leads.
The customers are professional and they buy systems. Werner, Schneider, US Foods, Sysco — they all run reefer fleets and they all evaluate vendors on response time and paperwork quality. A vendor portal experience — even a simple intake form with photo upload, a deposit invoice, and SMS confirmation — moves you from 'small shop we use sometimes' to 'preferred regional vendor.' The shops winning national fleet contracts have $400/mo booking systems doing $4M/year in revenue.
Tickets justify the system on the first job. A Carrier Vector or X4 evaporator coil replacement is $2,800. A full TK SB-230 unit rebuild is $4,500. An APU compressor swap with controller diagnostics is $1,600. One missed call a week at those tickets is $80K/year leaked. A booking system with deposit collection, automated quote-request forms, and SMS reminders pays for itself in 11 minutes of captured peak-season demand.
The structural pain we fix
Refrigerated trailer down on a Friday afternoon = $40K of perishables at risk and you missed the call
Carrier and Thermo King fault codes need diagnostic capture before you roll a truck — voicemail can't ask for the code
Produce hauler from Nogales needs same-day evaporator service or the load goes to the dump — speed is the whole product
Fleet customer wants warranty paperwork on every job because Carrier Transicold will reimburse — your handwritten invoices don't qualify
Where we install it
Reefer Repair markets we cover
Built for reefer shops across the Sun Belt. See your city's page for vertical-specific market context, FAQs, and economics.
Pricing
$397/mo. Month-to-month. One-email cancel.
Full Throttle (Google Search ads + LSA management) is an optional +$600/mo add-on, available only to Defense clients after Day 30. See full pricing.
Profitable in 60 days — or we work free until you are.
Every missed call is a reefer repair job that went to the next Google result.
20-minute call. We'll tell you inside the first 5 whether you're a fit. If you're not, we'll tell you who is.